BRINGING BUSINESS TOGETHER

In our many years spent bringing people and business together, we’ve had the privilege of working with some incredible clients who have consistently pushed us to get better at what we do. We’re really proud of what we’ve helped businesses to achieve – and the huge impacts we can have upon the lives of millions of people across the UK when we work together.

Our approach is a simple one – we put people first. Whatever our clients’ goals, we approach them from the perspective of increasing their employee wellbeing & performance.

MasterCard

HOW MASTERCARD INSPIRED CUSTOMER LOYALTY WITH A RED CARPET PROMOTION

WHAT'S THE PROBLEM?

MasterCard wanted to reward one lucky winner with the chance to go on a money-can’t-buy trip – walking the red carpet to a VIP experience at the BRIT Awards – as well as thousands of cinema tickets for loyal customers.

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WHAT WE DID

The client would randomly select 500 winners each week and provide us with a list. We would then send a Santander MasterCard branded letter to each winner containing a unique code and details of how to claim their Cineworld vouchers. Winners were invited to visit the promotional website and enter their unique code to submit their claim.

We also:

  • Undertook full account management of the campaign
  • Carried out all negotiations and dealings with Cineworld
  • Provided 3,000 unique codes
  • Handled production and fulfilment of up to 3,000 letters to winners, containing unique codes and instructions on how to claim
  • Built and hosted the promotional microsite
  • Dispatched prizes to all winners
  • Sent weekly management reports to the client

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