O2 - Be Brilliant
KEEPING O2 STORE LEADERS AND THEIR TEAMS ENGAGED by recognising brilliant behaviour
O2’s existing recognition scheme 'Spirit' was purely focused on sales numbers and didn’t include all the other great work, or key behaviours, that goes on behind the scenes. So, they wanted to take it to the next level and really recognise all the hard work that was going on throughout all levels of employment.
Together we created o2 ‘Brilliant Days’ – a much more rounded reward and recognition scheme for demonstrating key behaviours, knowledge and sales performance. The programme now has a strong, engaging identity with key campaign initiatives driving the right behaviours and achieving key business objectives.
We spoke to Claire McCann, Recognition and Comms Manager at O2, to delve further into the scheme and understand how it was performing. Click on the image below to download the full case study!